Brand Manager (f/m/x) Direct Markets Germany & Austria
MADx – Macro Array Diagnostics GmbH
- Vienna
- With professional experience
- Permanent employment
- Full-time
- Austria
- Show salary
- Published before 1 month
Wir produzieren zuverlässige Allergie- und Nahrungsmittelunverträglichkeitstests für diagnostische Kliniken, Labore, Arztpraxen und Krankenhäuser.
Your tasks
- Define and implement the strategic brand and communications approach in your markets, including target group analysis, development of tailored marketing activities, and establishment of a key opinion leader network – in close collaboration with the Sales team
- Safeguard a consistent brand identity by adapting and aligning marketing materials to local requirements.
- Take full ownership of B2B congress & event planning – in close collaboration with the Sales team.
- Develop impactful marketing materials in partnership with external agencies.
- Manage, monitor, and optimise day-to-day brand and communication processes.
Your profile
- Degree in marketing, communications, brand management, or a related discipline.
- At least 5 years’ professional experience in brand and/or communication management, ideally including B2B.
- Experience in developing and executing strategic marketing and communication plans, including stakeholder and KOL engagement.
- Previous agency experience is an advantage but not essential.
- Native in German and Business-fluent in English (spoken and written)
- Strong organisational skills with the ability to manage multiple projects simultaneously.
- A collaborative team player with excellent communication skills and a proactive, solution-driven mindset.
Your benefits:
- You’ll join us in a permanent full-time position based in Vienna
- Take on a meaningful international role in a fast-growing Health Tech company
- Thrive in an environment where you’re encouraged to contribute, ask questions, and share your ideas
- Work with a team that values clear communication, direct feedback, cross-functional collaboration – and knows how to have fun while doing it
MADx – Macro Array Diagnostics GmbH
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