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Country Marketing Manager - Southern Europe

Tractive

  • Linz
  • Permanent employment
  • Full-time
  • Home office possible
  • Hybrid
  • With professional experience
  • Austria

Tasks

  • Drive innovative marketing strategies tailored to Southern Europe (primarily Spain & Italy) to achieve business objectives and accelerate growth
  • Continuously track and evaluate KPIs across channels. Monitor market dynamics, identify growth opportunities and risks, and translate insights into actionable projects
  • Ensure efficient budget allocation across channels, adopting a full-funnel approach to marketing performance
  • Align with key stakeholders across teams – including SEA, Social Media, Design, and Media Buying – to lead key initiatives and contribute to EU-wide marketing excellence
  • Stay plugged into trends, shifts in consumer behavior, and the competitive landscape – and turn these insights into action
  • Challenge the status quo and bring fresh ideas to improve marketing efficiency, campaign impact, and market-specific tactics
  • Bring in your fresh ideas to make Tractive better – you'll never hear the phrase “…because that's how we've always done things”
  • Continuously grow personally and professionally, take ownership of areas that show your potential, and attend workshops that help you get to the next level

profile

  • 2–4 years of experience in e-commerce and data-driven marketing, with a strong focus on analyzing campaign performance and understanding cross-channel impact
  • Strategic thinker with a sharp analytical mindset and experience managing larger budgets across marketing channels
  • Solid understanding of key performance marketing channels and their influence on the funnel and overall business success
  • In-depth knowledge of the Spanish and/or Italian consumer behavior, cultural nuances, market trends, and media landscape
  • Native-level fluency in Spanish and/or Italian, with excellent written and verbal communication skills
  • Very good English skills

We offer

  • 4-Day Work Week
  • Hybrid setup
  • Flexible Schedule
  • Wellness Bonus
  • Half-Price Public Transport
  • Online Learning Budget
  • Relocation Support
  • International Team
  • Pawternity Leave

Country Marketing Manager - Southern Europe in Linz

Tractive

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