Strategic Vision & Roadmap (B2C & B2B)
- Define and track implementation and impact of end-to-end Digital Customer Experience (Digital CX) roadmap changes across B2C and B2B portfolios
- Create strategies that align digital experience design (including CX/UX/UI principles) with the business’s overall goals and deliver consistent brand differentiation
- Define short- mid- to long-term plans to enhance the digital experience and drive meaningful impact for customers and the organization
Governance & Cross-Functional Collaboration
- Ensure consistency in digital customer experiences across the end-to-end customer journey and intuitive and seamless flows with digital touchpoints and also product teams while adapting to specific local needs and requirements as necessary
- Establish and chair the Digital CX committee, engage with functional teams across the division, regional and affiliate stakeholders, and Roche Data & Technology (RDT) to ensure alignment and governance
- Facilitate collaboration across customer areas, networks, and functional partners to translate organizational strategies into actionable customer-focused projects
People Leadership & Team Development
- Lead, mentor, and inspire the Diagnostics Digital CX team, fostering a positive and productive working environment
- Coach team members to unlock their full potential, supporting their career development
- Manage resource planning and agile assignments to effectively deliver on cross-portfolio digital CX goals